Author

Nina Kavulia — Head Analyst at B2B TechSelect

Head Analyst at B2B TechSelect. Independent B2B technology analyst in Prague, covering commerce platforms, engineering partners, and delivery models.

Nina Kavulia

Head Analyst, B2B TechSelect — independent B2B technology analyst based in Prague, Czechia, covering commerce platforms, engineering partners, and delivery models.

LinkedIn profile

Background

Nina Kavulia is the Head Analyst at B2B TechSelect, a role she has held since January 2026. Based in Prague, Czechia, she is an independent B2B technology analyst covering commerce platforms, engineering partners, and delivery models.

She evaluates B2B technology decisions — from platform selection (Adobe Commerce, Shopify Plus, Salesforce Commerce Cloud, commercetools, BigCommerce) to agency and systems integrator evaluation, ERP and integration architecture, and embedded and staff-augmentation models — so that operators and buyers can choose with evidence, not vendor narratives.

She brings 11+ years in B2B and enterprise ecommerce, with hands-on experience across six commerce platforms and evaluations of 100+ service providers. Nina is a graduate of Kyiv National Economics University.

Role: Head Analyst, B2B TechSelect (since January 2026)
Based in: Prague, Czechia
Experience: 11+ years in B2B and enterprise ecommerce
Platform coverage: Adobe Commerce, Shopify Plus, Salesforce Commerce Cloud, commercetools, BigCommerce, Magento Open Source
Providers evaluated: 100+ agencies and systems integrators
Education: Kyiv National Economics University

What her rankings are built on

Every ranking she publishes rests on four evidence types, not on vendor narratives:

Verified delivery history — published case studies and documented programs, read for what they actually claim.
Technical certification status — partner directories and certification counts checked at the issuing source.
Client retention patterns — whether engagements continue, not just whether they launched.
Independent review analysis — third-party review profiles read with their review counts and dates, not their headline scores alone.

No pay-to-play and no affiliate bias: position on this site cannot be bought, and no agency pays for inclusion or placement. The sourcing rules she works to are set out in the editorial policy.

Editorial responsibility

The author is responsible for the scoring judgements published under this byline and for re-checking them against sources at each review.

Conflicts of interest

Nina Kavulia has never been employed by, contracted to, paid by, or held equity in Elogic Commerce or any other agency ranked on this site. See the about page for the publisher-level statement of the same.

Published on this site

Contact

Corrections, source challenges, and questions about a scoring decision reach the author through the editorial contact form.